Hello World! I'm Beatriz, a Ux Designer with over 7 years of experience at the crossroads of Law, Business, and Design
With an MBA earned in Berlin and and certification in Applied Generative AI for Digital Transformation (MIT, 2024), I bring a unique, multidisciplinary perspective to UX design—crafting user-centered solutions that are not only innovative but also strategically aligned with business goals.
My Work
About me
Originally from Ecuador. Currently in Berlin, Germany
My journey began in Quito, where I studied law and honed my communication and analytical skills. A transformative 8 months in New York sparked my passion for design. In Berlin, I discovered user-centered design, culminating in an MBA and UX design certification that reshaped my career. Transitioning from law to UX design, I combined creativity, research, and problem-solving.
I love simplifying complex ideas through research to make life easier for others—problem-solving is my passion!
I’m also passionate about legal services, digital transformation, and technology. In my spare time, I enjoy photography, reading, watching movies, coding, and traveling, always eager to learn something new.
Skills and Tools
Market and Competitive Analysis
User Research (my passion)
User Experience Design
User Journeys and User Flows
Wireframing
Prototyping
Responsive Web Design
Front-End Design
Preference Testing
User Testing
Frontend Development
Branding
HTML/CSS
JavaScript Basics
Figma
Marvel
Miro
Optimal Workshop
Git and Github
Visual Studio Code
Testimonials
I was lucky to have Beatriz in my team. She managed the Spanish content on our website, coming up with her own ideas to improve the customer experience. Her work resulted in a significant improvement in the visibility of our Spanish website and in reaching more customers from Spanish-speaking countries. I fondly remember Beatriz's outgoing, helpful and friendly nature, which was an excellent fit for our team. I was impressed by her focused and structured way of working, which did not lack to bring own ideas into the implementation of projects. Beatriz was an enrichment for our team and will be for every other team with her excellent and motivated working style.
Beatriz' work is absolutely fantastic. I worked as a researcher at Chambers and Partners and I can confidently say that her skills in submission's writing are outstanding. She's is organised, timely and creative when it comes to research to get information to fill in complex practice area submissions. Beatriz is highly proficient in digital marketing for Law firms and also an excellent content writer, as shown in the work she's done for several Law Firms that are quite happy with her article and blog writing. Finally, I can say Beatriz is a fantastic team mate that goes always the extra mile to satisfy client's and colleagues requirements when needed...
I'm super proud of you for your hard work and dedication and your truly awesome project (Untangled, Legal App). This will be the base for an amazing portfolio that will help you get your design career started, I'm sure.
...The results speak for themselves. Beatriz's great work has drastically increased the number of Spanish keywords and significantly increased the number of website visitors from Spanish-speaking countries. Hiring her was one of the best steps for our growth in Spanish-speaking countries! Beatriz is a great, helpful person (absolute team player). Someone that you definitely want to have in your team.